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BBC Media Action

Development charity using media and communication to support communities in Sierra Leone

BBC Media Action Sierra Leone

Freetown, Western Area Sign up to see website
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49
Integrity Assessment
Partial transparency
49/100 · methodology

About BBC Media Action

BBC Media Action is an international development charity that uses media and communication to support people in Sierra Leone and other countries.

Founded
Headquarters
Freetown, Western Area
Operating in
2 countries

Mission

To use media and communication to help people make sense of events, engage in dialogue, and take action to improve their lives.

Focus areas & reach

· What they work on and where
Operating countries (2)
Sierra Leone United Kingdom

Founding story

· Founding, renaming & milestones

BBC Media Action is the BBC's international development charity, founded in 1999, using media and communication to support people in Sierra Leone and other countries.

BBC Media Action is the BBC's international development charity, founded in 1999, using media and communication to support people in Sierra Leone and other countries.

How it stacks up against peers

· vs. 8 similar international in Sierra Leone
Integrity Assessment This charity: 49
Peer average: 49

Concerns

· None found
No red flags found
Screened for Charity registration status, Open investigations, Governance scandals, Related-party deals, Excessive exec comp.

GiveRadar Analysis

Original analysis from GiveRadar's dataset of comparable organizations

GiveRadar's verified records show BBC Media Action with a partial profile.

  • It has more complete governance disclosure than nearly all similar organizations, because GiveRadar has verified leadership, a mission statement and a founding date. See national comparisons
  • GiveRadar has not yet verified financial records for this organization, nor for any charities in Sierra Leone - a gap in GiveRadar's dataset for the region, not a feature of this charity. Explore Sierra Leone data
  • GiveRadar has verified more about this organization than about 75% of the 469 charities in Sierra Leone it tracks, because GiveRadar has verified its governance and its contact details. View this cohort
GiveRadar has verified
  • disclosed leadership
  • a website
  • a contact email
Not yet verified by GiveRadar
  • financial records
  • a donation page
  • third-party accreditation
  • an owner-submitted profile claim

Analysis based on GiveRadar's benchmark dataset of 2026-07-27. It describes what GiveRadar has verified, not a judgment of the organization itself.

Common questions

· Auto-generated from filings + methodology

BBC Media Action is an international nonprofit based in Freetown, Western Area, Sierra Leone. GiveRadar lists it from public charity directories and does not hold an official government registration record for it. It was founded in 1999 and has been operating for 27 years. GiveRadar's Integrity Assessment for the organization is 49/100, which reflects how much public information is available, not whether the charity is legitimate.

BBC Media Action has a GiveRadar Integrity Assessment of 49/100. This score combines five components: Registration (20 pts), Financial Transparency (30 pts), Governance (20 pts), Contact Availability (10 pts), and Data Recency (20 pts), with negative adjustments for any red flags. A score of 49 ('Partial transparency') means some public data is on file but key signals are missing - worth a closer look before donating. For comparison, the average integrity assessment for international charities in Sierra Leone is 49/100.

BBC Media Action is located in Freetown, Western Area, Sierra Leone. The organization was established in 1999 and has been active for 27 years.

BBC Media Action is classified as an International organization, based in Sierra Leone.

BBC Media Action is listed in GiveRadar's directory of Sierra Leone nonprofits, compiled from public charity directories. GiveRadar does not hold an official government registration record for it, so confirm its registration status directly before giving. GiveRadar provides data for research and does not endorse any organization. A GiveRadar Integrity Assessment reflects how much public data is available, not whether an organization is safe to donate to, so it is always smart to do your own research before giving.

BBC Media Action is an international development charity that uses media and communication to support people in Sierra Leone and other countries. BBC Media Action is an international organization based in Sierra Leone. The organization was founded in 1999.

Financial details are free - with a GiveRadar account

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Taxes

Tax-deductibility for donors

Donations may be tax-deductible for residents of Sierra Leone under local rules. Confirm with the charity directly.

Always confirm tax treatment with the charity directly or your tax advisor before donating.

Leadership

ED
Edward K•••••

Latest news

From global news sources

10 articles found

From news sources and the organization. Shown for transparency; news never affects the integrity score.

Activity timeline

Filings and press mentions, merged

Understanding social barriers to sexual and reproductive health for adolescents - BBC
Apr 2026
www.bbc.co.uk
12 Sierra Leonean Women In Media You Should Know in 2025 - SwitSalone
Mar 2025
www.switsalone.com
UNDP supports the empowerment of Journalists and Influencers to combat mis/disinformation in Sierra Leone - UNDP
Oct 2024
www.undp.org
Driving a 'kekeh' to empower women in Sierra Leone - BBC
Dec 2023
www.bbc.co.uk
Sierra Leone country profile - BBC
Nov 2023
www.bbc.com
Information you can trust: Tackling misinformation ahead of Sierra Leone’s elections - BBC
Jun 2023
www.bbc.co.uk
Final Report: Final Evaluation of the Improving Women's Participation in Political Processes as Peace building Ambassado
Oct 2019
reliefweb.int
Helping people spot fake news in Sierra Leone - BBC
Jul 2018
www.bbc.co.uk
Speaking up for Ebola survivors in Sierra Leone - BBC
Aug 2017
www.bbc.co.uk
Sierra Leone’s social media must live up - Politico SL
Aug 2015
www.politicosl.com

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Cause areas in Sierra Leone

How many charities work in each area, with this charity's area highlighted.

Health 95
Community Development 83
Advocacy & Civil Rights 71
Social Services 58
Education 36
Youth Development 32
International this charity 29
Religion 26
See all cause areas in Sierra Leone

Most common causes in Sierra Leone

Causes charities work on most, with this charity's causes ticked.

Community Development 170
Poverty 130
Health 119
Children 109
Women 93
Education 86
Human Rights 77
Youth Development 71

Sources and verification

News and media coverage
GDELT Project + Google News

Part of this profile's description was written with AI, summarizing public sources such as official registry data and the organization's own website. Financial figures, registration details, and the sources listed above are not AI-generated. Read how we use AI.

Data freshness

Last updated
Jun 26, 2026
Profile completeness
45%

What we know and don't know

Exactly which public data we hold on this charity. Our score reflects transparency, not impact.

On record · 6
  • Named leadership · Lead officer named
  • Mission statement · Published
  • Official website · On record
  • Headquarters address · On file
  • Direct contact · Email or phone published
  • Founding date · 1999
Not available · 5
  • Financial data
    No annual financial filings on file
  • Executive pay
    Top-officer pay not disclosed
  • Government registration
    No public registry ID
  • Programs & activities
    No named programs listed by the charity
  • Tax-deductibility
    Not verified

Methodology

GiveRadar builds each profile from official charity directories and public registries, supplemented where available by third-party nonprofit databases and news archives, and combines it into a single 0-100 integrity assessment. The exact sources for this charity are listed above. We don't take a cut of any donation, ever.

Read full methodology

Are you the owner or a board member?

If you represent this organization and want to correct or update its data, you can claim this listing to edit details yourself, or email [email protected] with the correct information. We review every request and respond within 30 days.

Quick facts about BBC Media Action

What is BBC Media Action?
BBC Media Action is a international nonprofit organization based in Freetown, Sierra Leone. BBC Media Action is an international development charity that uses media and communication to support people in Sierra Leone and other countries.
When was BBC Media Action founded?
BBC Media Action was founded in 1999.
Who leads BBC Media Action?
Edward Kargbo.
Where is BBC Media Action located?
Headquartered in Freetown, Western Area, Sierra Leone. The charity operates in 2 countries.
Is BBC Media Action trustworthy?
BBC Media Action has a GiveRadar Integrity Assessment of 49 out of 100 (Partial transparency). The score reflects public-data transparency: registration, financial disclosure, governance, contact details, and how recently data was refreshed. It does not measure program impact.
What is BBC Media Action's website?
https://www.bbcmediaaction.org
Are donations to BBC Media Action tax-deductible?
Donations may be tax-deductible for residents of Sierra Leone under local rules. US donors should check whether the charity has an equivalency-determination letter or a US-based fiscal sponsor before claiming a deduction.